Taffy Styling Cream

(13 customer reviews)


SKU: TF Categories: ,


• A versatile styling cream used to push hair in any direction
• Use to blow dry longer hair for a beautiful bouncy, thick look
• Good for all hair types

Add Shine & Bounce – Tame Frizz & Flyaways

THIS versatile styling aid is made from a unique food-grade fusion of nutrients, that you can use on wet or dry hair.

You are in control, and you are the creative genius with Taffy.

You can now control flyaways and tame frizz.

Want more shine, bounce and hair that minds you?

Guys–Do you want to reach up during the day to adjust your hair or do you want to load it on for more definition that lasts all day?

“My hair was thin, and I started using the Growout shampoo and spray. I don’t like to use gel, but needed to so my hair looked a little fuller. I tried this Taffy, and it’s perfect. I use just a little as it’s drying or almost dry, about a half a pump, rub it in my hands until it’s tacky and then rub my hair back and forth, which makes the top look fuller, and then just push down the sides and back and I’m good to go. It never gets crisp, and I can move it around if it gets whacked out in the convertible.” -M.C., Los Angeles

Mold it, chunk it, spike it, twist it!

Long hair?

Use it on the ends for the clean/dirty day-after look.

Large luscious curls that you’ve made with a curling wand?… Define them (without hairspray), and eliminate flyaways, leaving large bouncy  curls!

 Control your curls without crunchiness.

And, gals, when you are ready to re-style, your curls will be even more awesome, without hairspray, and totally touchable.

 (Not responsible for strangers who reach out to touch your hair!)

“Went to my company potluck today out in Pinehurst…had a great time! My hair was better than perfect! Best cut ever if that is possible. It was raining when I left and hair still looked good. Thank God and you and Alan for Taffy!” – Ginger W.,  Advisor

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Blend Taffy Style Cream in your hand.

Smooth through wet hair.

This primes your hair with a responsive attitude when dry and for all over control.

• On dry hair,  emulsify in hands and apply with fingers to small strands for soft spikes and definition or twist it up to your satisfaction.

• On longer hair,  emulsify in hands and apply with fingertips to the ends.

• For long hairstyles that usually require hairspray, emulsify in hands, and begin refining sections of hair into perfect form and watch your hairstyle form into perfect shape without stiffness or need for hairspray.  Now you can have touchable and luxurious feeling hair that lasts! 

Got Curls?  

On wet hair apply full strength or combine with PerForm Control Gel for soft to medium hold without the crunch.
Dry naturally or diffuse for bouncy curls.

For an even more luxurious finish, mix with EnCore Leave-in Conditioner and style as desired for soft and deep curl definition.  (Natural hair transitioning from a relaxer?  This is the end-all must-have!)

Why Taffy works so many different ways is due to a unique food-grade fusion of nutrients and naturally flexible plant ingredients.  

Think of it this way…  

Sticks are natural, but they break.  

Plants like the “rubber tree”  and seaweeds have natural flexible properties.  

When these bouncy elements combine deep in the hair, your hair responds like never before, especially after color when you want it to look as healthy and alluring as possible.

Taffy makes your hair a model of perfection.

You stand out as having subtly powerful distinction.

Like designer clothing made of the finest materials, you see the quality— and now, you ARE quality.

 Now, your hair is the masterpiece, because you have nourished, prepared and styled it with Taffy–your hair is now perfect.

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Of course, you realize that your hair can now be more versatile than ever.  

Imagine looking forward to styling because your hair minds you and responds better than ever.  

You also know that you are now using products that take the guess work out of your hairstyling equation.

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The empty promises in TV ads, magazine ads, infomercials, beauty supply houses, and department stores don’t faze you anymore.

First time excitement of commercial products now wanes as you consistently use Taffy.  

When you use Taffy, you find excitement in the creative aspect, and celebrate how great you look every day and become more and more excited about using Taffy as you discover your creativity and get compliments daily!  

When heat styling the product will “smoke” if you exceed 420º F. This is just a warning sign to take it easy with the heat for the safety of the hair.

Products that contain silicone derivatives will not give that indication which increases the chances of you damaging/burning the hair.

Also, use flat irons properly, when you close the plates together on a flat iron, the temperature zooms up way beyond safe temperatures for hair.

With Taffy, you know that you are doing the best for your hair, and are confident all day long!  

By now, you realize that there are so many ways to use Taffy.  

If you only could choose one styling product in the world, Taffy would be it, because you know that your hair can be natural, blown out smooth, curled with a wand, pushed back, or pieced forward with awesome control and definition.  

All this and more in ONE styling product!  

Plus, you will also notice that it actually makes your hair feel better and better every time you use it… as if it were a conditioning treatment!  

What’s not to love about it?

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3.3 oz concentrate


Purified Water, Glycerin, Butylene Glycol: humectant/moisturizing carrier, mold preventor, Cetearyl Alcohol: from coconut oil, emulsifier, emollient, not isopropyl alcohol, non-drying, Hawaiian Algae: seaweed used as a water binding agent, Red Mapleweed: seaweed used to smooth, repair, and strengthen, Gulfweed Algae: rejuvenating seaweed, Ricinus Communis Castor Seed Oil: moisturizes & minimizes scorching, Sorbitol: sugar/berry extract, moisturizing humectant, Glyceryl Stearate; complex coconut oil extract/binder, Peg-100 Stearate: fatty acid ester, Polyquaternium-4/Hydroxypropyl starch copolymer: thickener/binder, S-500: Proprietary coconut oil complex, Sodium Polystyrene Sulfonate: cellulose fiber resin, Polyvinylpyrrolidone : rubber tree derivative, Peg-90M: Wax Tree extract complex, Phenoxyethanol: sugar based fungal preventor, Fragrance: phthalate-free natural, Peppermint Oil, Wintergreen Oil, Yellow 10 & Blue 1: FD& C approved safe, Castor Oil Extract.


Additional information

Weight8 oz
Dimensions6 × 1 × 1 cm

13 reviews for Taffy Styling Cream

  1. Daria

    Sometimes I use Taffy as a curl wax to straighten the edges when I am using the pressing comb- it makes a huge difference and makes styling that much easier

  2. Pam Koepke

    Love my Taffy! After I blow dry my hair I us the Taffy to fluff it up and style it! Makes my hair look thicker! Can’t go without it!

  3. Lesley, San Francisco

    I love your products and have seen a major improvement in my hair since I started using your products. I love the Spot Lite Shine Serum and The Taffy Style Cream.

  4. L.K., Hawaii (verified owner)

    I wanted to let you know that I’ve been using other products for many years and I recently I tried the gel and taffy instead. I absolutely love the way my hair looks, the curls are shiny and there’s a lot of body even when I use a good amount of your product. They also stay in tact for second and even third day after styling with a bit of water and product. I am just delighted with your stuff!

  5. M’lisa

    I have long curly hair, and I always hated cruchy curls, but I had to do that to keep my curls from exploding every day. But now, all I do is shampoo and condition with Romance, and then add Encore, spray a bit of Virginity, and then put a little Taffy in it. I let it dry while I sleep, and I can hardly believe it. I wake up and just move my hair around the way I like it, because my curls are SOFT! I LOVE it. I found my perfect mix. I can sleep an extra 30 minutes, and don’t have to go to work with wet hair anymore!

  6. M. C., Los Angeles, CA

    My hair was thin, and I started using the Growout shampoo and spray. I don’t like to use gel, but needed to so my hair looked a little fuller. I tried this, and it’s perfect. I use just a little as it’s drying or almost dry, about a half a pump, rub it in my hands until it’s tacky and then rub my hair back and forth, which makes the top look fuller, and then just push down the sides and back and I’m good to go. It never gets crisp, and I can move it around if it gets whacked out in the convertible.

  7. Toni, NY

    I keep 3 of these on hand at all times so I never run out! I love how it keeps my grey hair softly controlled, and keeps the yellow from happening. I panicked this morning when I grabbed my last bottle, so I had to order more right away!

  8. Bobbi K

    I started using Belegenza products a long time ago and for some reason just stopped. Dumb thing to do. I am now just starting up again with 3 products that are simply wonderful. I have very curly and dry hair. I just received my GrowOut shampoo and it’s terrific. My curls have a better shape and my hair is bouncier. Also go their Taffy and that sets my curls and keeps them where I want them to be. I am keeping this short and sweet, but I highly recommend giving this product a chance. You won’t be disappointed!

  9. Barry Goldstein

    As I’ve gotten older I noticed my hair became much thinner, especially on top. I switched to this combination. My hair is not extremely long, so I just use a dab of the shampoo(Illustrious). I let it sit for a minute, then wash it out and apply the conditioner(DraMatic). (If I’m in a rush, which is often, I don’t mess with the conditioner.) Incidentally, if you don’t use the conditioner then the hair stays tight – slightly entangled, and you also don’t need to apply the Taffy.
    I then spritz with the GrowOut spray (I use a little more after getting a hair cut, since my hair is shorter and the spray can more easily penetrate down to the scalp.
    Been using this treatment for the last 3 years. I can definitely say the hair loss has been retarded, if not reversed. Can now drive with the sun roof open without feeling that my scalp is burning. And can walk on the beach, with or without a cap, in the middle of the summer.
    While most people my age have very thin, or almost no hair, I have a decent mop of nice, mostly white hair. I hardly recommend this package(Mens Power Hair Package), or purchase the products individually.

  10. Judith

    Wow-follow up on the order!  Thank you.  All came in perfect shape, and quickly, just as promised.  I’ve already called my salon in Pittsburgh to tell them how great it is to work with you!

    I have shoulder length grey/white curly hair.  I love what the products (GrowOut Shampoo, DraMatic Conditioner, Taffy Styling Cream) do for my color, and for the texture.  Many curly hair products clump the curls into stringy, hardened spirals, which makes strands already thinning with age, look sparse. But the Belegenza left my hair soft, full, shiny and with great silver definition!  I have only used it twice, and am working toward the best mix of Taffy and Gel for my hair.  Even so, I am thrilled with the products and service.  I look forward to trying more products in this line.  By the way…great second and third day hair!!!

  11. Puneh

    The first thing I noticed is that the products (Taffy) smell good. Then I noticed my hair felt clean from the shampoo and hydrated from the conditioner. I have thick hair and usually I have to rinse for ever to feel like all the product got out of my hair – but with these products I felt clean and rinsed and nourished.

    It’s only been a few days to notice huge changes but just on day one my hair was a little softer than it has been in years.
    Thank you Alan!

  12. Linda

    Post chemo therapy and bald, I was searching the web for a hair growth system that would nurture back a healthy head of hair.  I decided to try the Belegenza 4-part GrowOUT system.  I liked the fact that the ingredients in each product are plant-based and non-synthetic – it just seemed like a more natural, healthier approach to growing back my hair. I am pleased with the results of using the Belegenza GrowOUT system and feel that my new hair that’s coming in is in better condition than the hair I had previous to chemo therapy.  Once my new hair had reached about 2-3 inches in length, I also started using Belegenza’s T4 Taffy product to help provide additional styling control.  Since every inch of hair I have grown at this point is very important to me, I have been able to avoid getting my hair cut by using the Taffy.  It provides excellent hold and styling and has allowed me to continue to grow out my hair without having to get it cut.  I plan to continue using Belegenza products even after my hair has reached its maximum length in order to maintain the healthy condition of my new hair.  Thank you Belegenza!

  13. Jen

    I don’t love a lot of things. I do LOVE Taffy, though. I love my luggage and my Taffy!
    I can’t believe it’s been around for so many years, and my stylist didn’t tell me sooner.
    It even works when my hair grows out too much. I used to use all kinds of stuff, and now I
    have found the answer

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