Everyone has “ethnic hair”, as we all belong to one group or another.
Recently, ETHNIC HAIR means anyone who has a hair type that is not just fine or course.
Human hair has 3 main commonalities regardless of ethnicity, which is why BELEGENZA works on all types because we understand and deal with the 3 common elements…cuticle, medulla and cortex of each strand!
“Ethnic hair” refers to hair that can be:
- very curly – sometimes “balling up”
- super fine and fragile
- “out of control”
- very wavy
- extremely coarse
Problems associated with the above are the dry scalp, slow hair growth, and edges (hairline areas) that easily thin or break, damage from chemicals (relaxer, lye, or tint) and heat.
Belegenza offers a series of healthy hair products. (And yes, these will also keep your kids from crying when detangling. It may even save them from needing therapy later on!)
“I had to keep my hair up in braids for a while to give it a rest and ensure better hair growth. When I took the braids down, before I was to speak before the Natural Hair Symposium, it was so dry. I remembered how the Belegenza had made my hair feel so good all the time before, so I used the GrowOUT Shampoo and then left the Romance Deep Conditioner on for only 5 minutes. I rinsed it and was amazed at how good it felt! I didn’t even have to use the flatiron afterward. My hair had shine, smoothness and was full of body, that bounced beautifully. Needless to say, I got tons of compliments! Thanks, Belegenza!” ~~Nicole
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