Belegenza

Originally designed as an electrical insulator, it has an incredible history, and has made its way into the personal care industry, one of the main reasons being that it is cheap to produce, a glossy/glassy cover-up, yet may not be all that it’s cracked up to be. It did, however, make a game changing impact in the performance of hair care products in general upon its acceptance in the mid-90’s, but not without unknown concerns. Also know as, DIMETHICONE, SIMETHICONE, CYCLOMETHICONE, DIMETHICONE, PHENYLTRIMETHICONE,AMODIMETHICONE, DIMETHICONE COPOLYOL, CYCLOMETHICONE, SILICONE QUATERNIUM-8, TRIMETHLYSILOXYAMODIMETHICONE, DIMETHICONOL, DIMETHICONE PEG-7.) POLYSILICONE-9, CYCLOPENTASILOXANE, DIVINYL-DIMETHICONE, DIMETHICONE COPOLYMER, PEG-12 DIMETHICONE, CYCLOHEXASILOXANE, PEG-PPG-18/18 DIMETHICONE, METHICONE, DIVINYLDIMETHICONE, there are new versions coming into the market regularly, and can be typically identified by the suffix –cone or –one or –ane. (Did you know the Keratin in Keratin treatments are silicone related, it’s how they stick to the hair, and don’t be fooled about Formaldehyde free.)

These “organic” compounds have been replacing natural ingredients in all aspects of human consumption for the past 20 years, and as mentioned before, upped the quality of performance of hair and beauty products forever, and until Belegenza, had never been surpassed with natural ingredients. These derivatives are created from sand and synthesized at over 1700 degrees, and the full-blown side effects on the human body are yet to be documented. These are still classified as organic in nature, because they come from the earth…sand. Glass is of the same “organic” origination. It is out of context in our opinion, though. Little known, but when lightening strikes sand, it makes glass. This is good, right? When glass shatters (small particles or derivatives for the sake of comparison) , it’s dangerous to the human body, right? Sand or glass-like molecules turned into an above mentioned compounds may be dangerous to the human body. How can you be sure they are safe? Until proven safe, why take a chance?

The effects of an apple are pretty well known. An apple a day….la, la, la.

Belegenza Extraordinary Hair Care, was founded on commitments to beauty, health and well-being. Belegenza manufactures, markets, and sells beauty products that provide safe and natural food-grade products that work on all textures of hair and exceed expectations and even surpass silicone-based hair and beauty products.

Like our celebrity stylists and their scrutinizing clients, you, too, can achieve unbelievable hair safely.